MediaClip captures print, radio, television, digital news and public social conversations across relevant supported Botswana sources — in English, Setswana and the way people actually mix them — and turns raw coverage into intelligence your team can act on before the meeting starts.
Every mention that matters passes through the same pipeline. Nothing gets to your team without being seen, classified and prioritised.
We ingest coverage from every relevant Botswana source — Mmegi, The Voice, Weekend Post, Sunday Standard, Business Weekly, The Patriot; Duma FM, Yarona, Now TV, Btv; and the open social conversations happening on X, Facebook, TikTok and public LinkedIn.
Every mention is tagged by sentiment (positive, negative, neutral), intent (reputational, purchase, informational), urgency (routine, priority, critical), and potential impact. Setswana and code-switched language is classified natively — not translated first, then classified.
Threshold alerts fire the moment something crosses the line you set. Critical mentions reach the executive team within minutes; routine coverage waits for the daily digest. You control who gets which alert and how.
Daily, weekly and monthly reports built for the meeting they're going into. Executive-ready weekly briefs. Data-rich weekly reports for the comms team. Custom cadences for boards and shareholders.
Suppose an insurance client is monitoring their brand and a competitor announces a new product. Here's what happens.
Global monitoring tools are excellent — for markets they were built for. MediaClip is built for Botswana specifically, and it shows in three ways.
Our sentiment engine works in Setswana natively. Code-switched mentions — the way most Batswana actually communicate on social — are classified accurately, not lost in translation.
Global providers miss most Botswana radio and TV mentions because they can't reach the sources. We capture them manually and log them into the same pipeline.
Client data is processed through cloud infrastructure in the region documented in each client's service agreement. Cross-border processing, sub-processors and applicable safeguards are disclosed in the Data Processing Agreement. DPA 2024 alignment isn't a checkbox — it's the default. Your compliance team can review our DPA statement and security posture directly.
Book a 30-minute demo with real Botswana coverage on the brand or competitor set you care about. We'll walk you through the dashboard, the alert flow and the reporting output.
Book a demo → See the platform